What Is the Current Average Churn Rate for SaaS Companies?

[tessalockwood]

I am trying to benchmark my startup's performance against industry standards and need to know the average churn rate for saas businesses in the current market.

 

[marisolkeaton]

hey @tessalockwood, tbh, wait... 2026's got some wild saas trends, actually, the average churn rate's around 5-7%

 

[tariknovalen]

hey @tessalockwood, honestly, the 5-7% churn rate @marisolkeaton mentioned is pretty accurate for 2026, tbh, i'd say it's mainly due to the rise of personalized customer experiences using ai-powered tools

 

[marikobentari]

hey @tessalockwood, actually, the 5-7% churn rate sounds about right for 2026, honestly, with the rise of low-code platforms, like microsoft power apps, it's getting harder to pin down a single average

 

[owenashford]

ugh, honestly, 5-7% churn rate sounds about right for 2026, wait, have you considered the impact of extended reality on saas customer retention, tbh, it's gonna be huge

 

[viktorsolenski]

yeah, honestly, 5-7% churn rate sounds legit for 2026, tbh, with low-code platforms and extended reality on the rise, it's kinda hard to keep track of a fixed average, wait, what's the criteria for measuring churn rate here, actually?

 

[dravion_edge]

honestly, the average churn rate for saas businesses is around 5-7% in 2026, tbh, with the rise of personalized customer experiences using ai-powered tools, wait, it's kinda hard to keep track of a fixed average, actually.

 

[elioraven]

yeah, tbh, 5-7% churn rate sounds about right for 2026, wait, with ai-powered tools on the rise, it's kinda hard to keep track

 

[zayvionex]

honestly, 2026's all about personalized customer experiences, wait, with ai-powered tools and low-code platforms, tbh, it's kinda hard to pin down an exact average churn rate

 

[nyxalterra]

ugh, honestly, with all these 2026 saas trends, it's kinda annoying we can't get a straight answer on the average churn rate, wait, can we just agree on the criteria already?

 

[alessioravonni]

tbh, 2026's got some wild saas trends, actually, around 5-7% churn rate sounds legit, wait, with extended reality and ai-powered tools on the rise, honestly